



project starter plan
In order to move the brand past a simple listing of different products, Chi–Chimpu‘s Starter Plan was designed. The strategy provided for a full–fledged brand store for e–commerce coupled with the so–called A+ Content which made it possible for the brand to communicate the product value right from the very beginning.
tools and details
client
Chi-chimpuu
release d.
May, 2026
project type
Amazon Brand Store & A+ Content
tech
Amazon Seller Central
Amazon Brand Store Builder
Adobe Photoshop
project overview
The Project Overview for Chi-Chimpu deals with the necessity of creating an e-commerce brand store clearly showing the story instead of merely providing for the mentioning of products. Quite often generic product pages fail to establish trust among consumers as in some cases the value of the product requires context that a simple visual image cannot provide for.
Implementing the project has permitted creating a brand store set up, as well as utilizing A+ content contributing to the fact that customers confidently go through the process of decision-making, with answers to the frequently asked questions being provided for them visually before they even start reading the reviews.